Gendering Theory in Marketing and Consumer Research

Editor
Zeynep Arsel, Kirsi Eräranta, and Johanna Moisander
Content
xi + 197 pp., bibl., index
Publication date
2017
Publisher
New York: Routledge/Taylor and Francis
Publication notes
Previously published as Journal of Marketing Management 31.15–16 (2015)
Main subject
Business and Work
ISBN
9781138237087 (cloth)
Citation
Arsel, Zeynep, Kirsi Eräranta, and Johanna Moisander, eds. Gendering Theory in Marketing and Consumer Research. New York: Routledge/Taylor and Francis, 2017. Sylvia. Accessed May 16, 2025. https://sylvia.library.wisc.edu/catalog/SYL1500.
Updated
12-02-2020

Publication Information

Publisher's Website

Browse or Limit Your Search: